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DIRECT MAIL FOR A DIGITAL WORLD

How Can Your Direct Mail Campaigns Perform Event Better?

Use direct mail as part of a complete direct response campaign that blends online and offline tactics. Ask us about our new HALO service, which can boost direct mail results by 23% to 46%.

HALO combines your direct mail campaign with seven digital technologies to increase your return on investment by reaching your target audience on multiple channels. Simply send in your direct mail piece as usual, and we’ll supercharge your campaign using these seven technologies.

WITH

HALO

  • Get up to an additional 8-16 touches to the direct mail recipients for a fraction of the cost of a stamp!
  • Get Real Time Trackable Results through a personal dashboard
  • Digital channels integrating with the power of direct mail for an average 23-46% lift in results over traditional direct mail.
  • Identify Anonymous Website Visitors, Identify what properties they are interested in ON YOUR SITE!!. No lead left behind and no money left on the table!
Connect with Us & Book a Demo

Want to supercharge your next campaign?

HALO

FEATURES

MAIL TRACKING

Track and record when each mail piece is delivered. You’ll always know how many mail pieces have arrived and how many are left to be delivered, and you’ll be better prepared for new calls and online leads.

INFORMED DELIVERY

This service from the USPS® sends an email to mail recipients, showing them what to expect in their mailboxes. It also allows marketers to incorporate interactive elements in their campaigns, integrating digital with print.

CALL TRACKING

Know who calls from your direct marketing campaign and track data from each call.

SOCIALMATCH

Match 40% to 60% of your mailing list recipients with their associated Facebook and Instagram accounts, and serve ads to those recipients on their social feeds to reinforce your mail piece.

ONLINE FOLLOW UP

Target your prospects with a Google retargeting campaign! After a prospect leaves your website, retargeting ads will follow that prospect throughout the Google Network, directing them back to your website.

SOCIAL FOLLOW UP

Serve Facebook and Instagram ads to people who have previously interacted with you online, reminding them of your business.

LEADMATCH

Track who visited your website as a result of your mailing, and send mail pieces to website visitors who did not receive your mailing.

REAL TIME RESULTS

TRACKING

PERSONAL MANAGEMENT PORTAL

Maintain control of your campaign with your personal management portal that allows you to access your direct mail results in real time. To get started, all you need is a business website or landing page. Simply log in to your dashboard and see exactly how your campaigns are performing.

Connect with Us & Book a Demo

Want to supercharge your next campaign?